Whether you just started up your business or you established yourself as a credible business owner and manager, there will always be times when you sit in your chair at your office and ponder what to do next. If you are tired of reorganizing your office furniture and finally decided that I should get to work. Here are some tips and strategies of some everyday activities you can do to make a positive impact on your business. There is no better feeling as a businessperson than to end the day knowing that you were productive and proactive. It not only stops any anxiety from running through your head when home, but it also can set the tone for the next workday as well. Tip #1 How To Be Efficient At Work Having a system in place for processes and procedures that are easy to follow. For example, in the insurance world, designing a step-by-step checklist for how to quote auto policies can be extremely beneficial. The game is about EFFICIENCY. Making your work life more efficient in any way, big or small, is a tremendous way to keep productivity flowing. Tip #2 How To Network Whenever you feel like you have run out of things to do, that may be a good sign to get up from your desk and face the world. Finding networking groups in your area via Facebook or LinkedIn, set meetings with current and potential clients, or even pick up the phone and call someone. Follow up on current clients, just say “what’s up”, ask them how they are doing. Focus on excelling in customer service when things may be slow, always be thinking about your client’s experiences. Tip #3 How To Manage Social Media In A Business Managing your Social Media can be a great way to pass the time while feeling proactive and productive. Create an Editorial Calendar for the month, keeping your content consistent on every platform you use is the most important aspect of Social Media Management. There are many platforms you can use to help you along the way. I suggest Later.com or Hootsuite, both having free versions available to use. You can schedule and automatically post your created content. I like to take one full day to create content for the week and schedule them out so I do not have to worry about it until next week. https://hootsuite.com/ As mentioned in Tip #2, using social media to engage with others is the norm. Develop Facebook Ad Campaigns, Email Marketing Campaigns, Lead Generation Campaigns. If you do not know how to do some of these things, then LOOK IT UP! Did you know 80% of youtube videos are “How to” videos? And I can assure you they are not all how to tie a tie. Aside from optimizing your SEO and keyword search with content (Blah Blah Blah), create content that is valuable to your clients and potential clients. Tip #4
Creative Flows There is nothing wrong with finding a nice quiet place with a pen and paper and start generating ideas. It is okay to sit down and think, it is better to think creatively than to work unproductively. Author: Liam Kent | CMO Adelfia Insurance |
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